Confa Relies on Technology to Create Unforgettable Experiences

Manizales, August 21, 2022. To create unforgettable experiences for our customers and partners that guarantee safety, agility and trust, the Caldas Family Compensation Fund seeks to innovate by relying on technology as the enabler of processes that provide convenience and accessibility. provides. For the various benefits Confa offers.

Verification of data and records is a mechanism by which Confa identifies its members and beneficiaries through facial recognition, ensuring that the benefits and/or services provided are received by those who actually have access to them. It has the right to benefit from the created healthy living area.

For example: to enter a gym, users need to go through a verification and registration process during registration and payment, complete this step, perform facial recognition when they use the service, and the system will automatically recognize them and activate them as registered users. allows access without queues.

In this series of evaluations, verification and registration is done only once and is valid for access to the Services. To ensure security in the process, the system is linked to the National Register and other authentication mechanisms developed for this purpose.

Carlos Andres Bastidas, Data Intelligence Manager at CONFA, explains: “The registry initiative, powered by facial recognition technologies, palm readers, cloud computing and registry and verification, has been integrated by CONFA to enhance the digital identities of our partners and beneficiaries. Access to our subsidies and services as a key while complying with data protection and processing legislation”.

take into account

  • Verification of data and registration is done only once for each member, beneficiary and user, the process consists of three steps:

  1. Habeas data that the user authorizes Confa to process and use the data.

  2. Verification of the data with the Registry, in this step it is verified that the owner of the identity document is the same person who will use the services; While fingerprinting is taken as a security supplement, it is important to note that this only applies to national citizens who are of age.

  3. Photo capture that turns into face recognition is the moment when affiliates, beneficiaries and users are logged into our system and connected to previous points, closing the record thus making access agile and reliable. takes permission. This is the login mechanism.

  • As records, claims and purchases are linked to workers, family groups and/or individuals, this system allows Confa to guarantee the identity of service users.

  • On average, the entire process takes four minutes, in case people have problems with fingerprint reading, other verification steps are applied to ensure service.

  • For minors, the process is shorter and they must be accompanied by their parents or responsible guardians.

About the change and the new model, Luz Veronica Marin Tangrief, Corporate Affairs Manager at CONFA, says: “At CONFA, we leverage innovation and technology with the sole goal of making it easy to create memorable service experiences. To make it easier for our partners to interact with us, in this case we are talking about facial recognition only, which allows us to improve the experience of accessing the services we provide with the person’s face. Let’s greatly optimize in terms of time, comfort and safety; Note that this process is only done once. We invite all our employees to visit our Caldas service centers, which are distributed throughout the department, so that they can access all the services Confa offers in a more agile manner.

Expanding participation in new services

The system has been implemented at the La Rochella Recreation Center since August. Taking into account that the verification of data and registration can be done at any confa service point in Manizales or municipalities, as well as the purchase of daily tickets, an invitation to users to do this in advance, because this way they will optimize it. time to enter the entertainment center.

When people buy tickets directly from the center’s ticket office, they have to queue for purchase, data validation and registration, so the importance of purchasing in advance is an agile and convenient way for those who enjoy the pass. receivable

take into account

  • The pass is directly linked to the affiliate, beneficiary, and user so you can enter without a line during the day of the tour and re-enter as many times as needed.

  • Persons of legal age must register; There is another verification system for entry for minors and foreigners.

  • Minors who come to the center without a parent or responsible guardian must bring a letter of authorization from them in order to enter with their accompanying person, whether they are family or friends as required by law.

  • Users who own or purchase tickets on behalf of others, even if linked to the accident, will not be granted access because as stated, this is linked to visitor ID and face registration at the center. may therefore be involved in the crime of impersonation.

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